The Big Give - FAQs
If you would like to learn more about how The Big Give works, please see our information below. If you still have a question about the campaign, please email us at info@treesforcities.org
What is the Christmas Challenge?
The Christmas Challenge (the UK’s biggest online match funding campaign) helps UK-registered charities to raise funds for their projects by doubling donations when the campaign goes live on Tuesday 28th November. The campaign itself lasts a week.
You can find full details of the Christmas Challenge, and how your pledge will enable us to be part of the UK's largest Matched Funding Challenge, on theBigGive.org.uk. Research shows that 84% of donors are more likely to give in a match funding campaign and that donations are on average 2.5 times bigger, so we’re very excited about the opportunity to take part!
How does it work?
The matching pots used to double donations for charities taking part in the Christmas Challenge are made up of a combination of funds. These are funds sourced by the charity (‘Pledges’) and funds sourced by the Big Give (‘Champions’) which are available if we are successfully selected by a Champion.
The timeline for fulfilling the pledge (i.e. transferring the funds to us) is 6th December 2023 – 12th January 2024.
Fulfilment of your pledge is conditional on us receiving the appropriate online donations during the campaign (28th November - 5th December). You will only be required to pay a pro-rata amount of your pledge if we don’t hit our online target - it's our guarantee to you that we are committed to raising additional donations.
Please note that if you pledge to Trees for Cities, you will not be able to make an online donation to us in December because your pledge will be used to match these donations.
Please don’t hesitate to email us if you have questions about the Christmas Challenge and what being a Pledger could mean to Trees for Cities.